EPISODE 2 – DIGITAL STRATEGY: 10 THINGS YOU NEED TO ASK YOURSELF
With:
This week’s The Arts & Everything In Between Podcast (episode 2), Nick & Lucy chat to James Akers, Tech Champion at the Digital Culture Network, about all things digital. James will go through his checklist for implementing digital strategies to help you best formulate your organisation’s digital approach using data as your guide.
TOPICS COVERED IN THIS EPISODE:
What is the Digital Culture Network Where are you capturing your data Go offline to map your digital approach Who has access to your data What do you report on and how does this align to your organisational vision What is the point of your website How do you track web behaviour Are your systems integrated What marketing activity works Do you experiment
FURTHER READING & RESOURCES:
Recommended further reading to keep up to date on the latest developments in the sector – sign up to these newsletters:
Digital Culture Network – Our monthly update of activity, recommendations and events – www.artscouncil.org.uk/digital-cultu…lture-network
Digital Things is a bimonthly newsletter covering a whole range of topics around digital technology and digital engagement within arts and culture. (Alec Ward, London Museum Development) – mailchi.mp/2f1dab5d4d9e/digitalthings
Cultural Digital is a weekly rounding up all the digital/tech developments that Chris comes across in the world of the arts, museums, culture, heritage, and creativity. (Chris Unitt, One Further) – www.culturaldigital.com/
The Digital Snapshot is sent every two weeks with the latest, most important news from the social media and digital world – as relevant to the arts, culture and heritage sectors. (Katie Moffat, The Audience Agency) – www.theaudienceagency.org/newsletters
THE ARTS AND EVERYTHING IN BETWEEN PODCAST
It’s tough but rewarding working in the arts and often so busy you have little time to share with your peers and investigate new ideas. Every couple weeks join Nick Stevenson as he interviews arts industry experts getting their take on the biggest issues facing the arts world today. There will be ideas to try, practical tips, lots of learning and of course – lots of laughs. If you work in theatres, venues, festivals or the arts and cultural sector this podcast is what you need!
WANT TO BE ON THE PODCAST
If you have some great tips and tricks to share with the arts industry, we would love to have you on as a guest. To be a guest on the podcast, drop us an email on [email protected]
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About Our Guest
Featured Guest
Nick Stevenson
Head of Customer Success
BIO
Next Episode
EPISODE 3 – INSIDE LIVERPOOL’S ROYAL COURT
What makes one of the largest production houses in the UK tick? This week Nick chats to Iain Christie from Liverpool’s Royal Court and learns how they have managed to break down barriers between themselves and their audiences and used that engagement (plus some other unique strategies) to maximise revenue. Iain also shares how Liverpool’s Royal Court planned and executed the theatre’s most recent major redevelopment work.
Previous Episode
EPISODE 1 – Introduction To The Podcast
It’s tough but rewarding working in the arts and often so busy you have little time to share with your peers and investigate new ideas. Every couple weeks join Nick Stevenson as he interviews arts industry experts getting their take on the biggest issues facing the arts world today.