A Ticketsolve Guide The Art of Segmentation
Building a customer segmentation model that works for your organisation means that your marketing strategies are focused around the desires and motivations of your varying audience tribes. Segmentation is a powerful tool and will ensure that the most relevant information is received by audiences in more meaningful ways.
Our guide breaks down the most popular models of audience segmentation to ensure that your team find a practice that fits your needs best.
Get started on your segmentation project today and download your copy of the guide below!
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What We Cover In the Guide
- The importance of segmentation and how it can help your organisation
- The most popular segmentation models with the sector
- Step by step guide on implementing your desired segmentation model
- How to use these insights to inform your marketing and communications strategy
Segmentation can be a hugely powerful tool if used correctly. It’s vitally important that you pick the correct model that works for you and your organisation. If you get that right, the benefits could be huge and it’ll allow you to be very targeted in all our your marketing campaigns.
Nick Stevenson – Head of Customer Success – Ticketsolve
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