Marketing

When we say we’re with you all the way, we mean it. The arts are a full-time operation – so if you’re awake, we’re awake. Access support 24 hours a day, seven days a week, whether you’re at home or away. We’ll ensure you get your queries solved fast and keep any downtime to an absolute minimum.

The show must – and, indeed, will – go on! Reliability is absolutely key in your ticketing partner – if the platform is down, no one can book. And that’s the last thing we want. We ensure 99.98% uptime – it’s incredibly rare that Ticketsolve goes down and, when it does, we get it back up and running again as quickly as possible.

Working in arts or events rarely involves standing still or getting early nights – wherever you are, whenever it is, Ticketsolve is with you. Anytime, anywhere access to your account across devices means you can manage your events on the go – and our mobile box office features mean you can set up temporary ticketing locations for one-off events.

Audience Agency’s powerful Audience Finder tool is industry leading as an audience insight service. By integrating Audience Finder with Ticketsolve, you can take your audience data even further to create insightful reports and identify new opportunities. Hooking them up is easy – what you do with the power it provides is up to you.

Create custom, targeted marketing campaigns directly from your Ticketsolve dashboard. Combined with the powerful tools and integrations in Ticketsolve, you can measure performance across multiple box office locations, social media platforms, and customers through your CRM. Plan, execute, manage and deliver on ROI with ease!

Manage your instalments and payment plans the easy way with completely automated collections. Email workflows automatically send to customers and patrons when payments are due – and the emails are completely customisable so you can put a personable face on your payment chases, update people with event or donation details… whatever you need!

Social media marketing is absolutely essential in the arts and events world – there’s no better tool for reaching people. Make sure you’re maximising your ROI – and proving it to the board – by adding conversion pixels from Facebook, Twitter, LinkedIn and more to your Ticketsolve web pages. These let you directly track how your social media performance is leading to sales so you can improve and refine your campaigns.

Maximise every sale with Ticketsolve’s versatile cross-selling and up-selling tools, both at the box office and online. As well as recommending events you know they’ll love, serve your customers with related merchandise and services at the point of purchase, letting them pay for their entire event experience through one simple platform.

Plans change, campaigns evolve. Stay flexible and agile in your marketing efforts with Ticketsolve’s custom campaigns. Rather than being tied to a specific campaign strategy at all times, you can get creative and experiment with different targeting, creative assets, and more. You’re in complete control.

Keep track of all of your different kinds of customers by categorising them as you need. School bookers, group bookers, corporate hirers, patrons, VIPs – however you want to divide up your audience, Ticketsolve puts you in complete control of their data and their experience.

Customer segmentation is a powerful tool for targeted marketing – and Ticketsolve gives you the tools you need to segment successfully. Set up segments quickly and easily to maximise the value of each customer interaction. Create segments for your frequent attenders, most loyal customers, one-time bookers – whatever you need.

Ticketsolve gives you a range of powerful tools for better understanding your customers. Generate complete customer profiles by tagging customers based on the actions they’ve taken in your platform or by criteria that you’ve set, giving you the insight and oversight you need to create highly targeted and directed marketing campaigns.

We’re sure you’ll have plenty of loyal bookers who come back time and time again – make sure each one only appears in your system once with our handy de-duplication tool. While there are plenty of checks and balances built into Ticketsolve to recognise returning customers, sometimes they manage to squeeze through with slightly different details – so use this tool to merge large amounts of data seamlessly and efficiently.

Art is a gift, so let your customers give it! We give you the tools to sell gift vouchers both online and through the box office – and the lucky recipient can redeem them in either place too, regardless of where they were purchased. And, of course, they can be customised with a message for that extra-special gift-giving touch of personalisation.

Take Google Analytics even further with Ticketsolve. Easy integration of Google’s Enhanced Ecommerce feature lets you know exactly where your customers are dropping off the booking process – perfect for conversion rate optimisation (CRO). Too many hoops to jump through? Unclear labels? Find the issues and fix them to keep abandoned carts to a minimum!

Google truly does have all the answers – hook your Ticketsolve solution up to Google Analytics to keep track of your visitors – where they’re coming from, how they’re using the site, and how you can keep them coming back. Whether you need a broad picture or the ins and outs of every visit, Ticketsolve makes it easy to harness your analytics data.

Google Tag Manager gives marketing teams all the tools they need for their web platforms without having to rely on developers and support teams. Google Ad, remarketing, analytics and conversion tracking tools, social media platform pixels, AMP – use Google Tag Manager to the full extent of its powers with a simple Ticketsolve integration.

We’re with you all the way! If you don’t fancy getting in touch to solve an issue just yet – or if you just want to learn more about how your Ticketsolve platform works – then check out our Helpdesk. It’s packed full of tips and tricks, tools, and best practice advice written by our team. There’s also extensive community forums for asking questions, troubleshooting, and offering your own advice.

We help you encourage customer loyalty, and then help you reward it too! Ticketsolve gives you unrivalled flexibility when creating and managing loyalty schemes, from sophisticated and nuanced membership options to promotions and benefits. Keep them coming back for more and build a real connection with your most loyal audience members.

Keep in touch without a second thought! Our integration seamlessly connects your Ticketsolve and Mailchimp accounts to make using automated workflow emails for your audiences and patrons an absolute breeze. Talk directly to your first-time customers, your lapsed or best customers, your fundraising donors – or whoever you want to target – by setting custom triggers wherever you need them.

Let your customers join the family! Memberships, patronages and supporters clubs are becoming an absolutely essential part of fundraising and customer loyalty schemes, so we’ve made them easy to sort. Set up your membership levels, subscription fees and benefits – be they priority booking, discounts, offers, behind the scenes access and more – and let Ticketsolve handle the details.

Sell programmes and merchandise for a specific show or run a merchandise and voucher store for your venue, all through Ticketsolve. Clothing, totebags, soundtracks, scripts, badges, school resources and more. Whatever you want to sell, integrate the finance and management side into your box office platform – no need for multiple admin areas for your team, no need for multiple checkouts for your customers.

Manage all your portals and interfaces from one place! If you’re split over multiple subdomains when it comes to promoting events and selling tickets, Ticketsolve can tie them all together in one unified back-end system. Say goodbye to logging in and out of different accounts all the time, say hello to convenient and efficient management of your whole operation.

Upsell, cross-sell, promote! Give your customers easy access to the full breadth of the event experience. Ticketsolve makes ancillary product sales – concessions, upgrades, merchandise, parking, pre-show dining – an absolute breeze. Create uniquely branded product pages to present to customers at key points in the ticket-buying journey to maximise your conversion rate.

Purple Seven’s fantastic analytics toolkit is used across the industry to analyse audience behaviour. Make even more of your stats by connecting Ticketsolve and Purple Seven with a straightforward integration. No need for a developer – just start diving into your data in a few clicks.

You might also like… Upsell and cross-sell at the most natural and intuitive moments in the user journey with custom recommendations for events, merch, donations, vouchers, food and drink, parking, and more. Best of all, our system’s smart – it’ll ensure only relevant recommendations are made, so there’s no need to worry about the late-night adults-only performances showing up in the recommendations for your kids’ workshops!

Target ads to your website visitors’ social media feeds with easy-to-use remarketing features. Keeping you at the forefront of your customers minds while they scroll is a great way to boost ROI on your digital marketing budget – appear at the right time and that booking will feel like it’s meant to be!

That all important ROI. Three little letters that run marketers’ lives. Don’t get tied up in knots over how your budget’s being used – Ticketsolve makes it oh-so-simple to figure out what’s getting the best return with easy integrations and reporting tools. Instant feedback helps you test, optimise, and deliver campaigns with complete confidence.

Who doesn’t love a deal? Don’t deny discounts to your customers – with Ticketsolve you can set up special offers and promotions quickly and easily, setting terms and conditions as you need. Customise with buying limits and timeframes, and track their performance with powerful reporting tools to see which creative offerings are working best.

Where are your customers coming from? Whether it’s social, email, search, or somewhere else, knowing how they’ve found you is essential for measuring the success and ROI of your marketing campaigns. Identify which channels are pulling in the crowds and which could use some work with Ticketsolve’s powerful marketing tools.

You’ve sold out, and people still want in? Get you! Make sure you keep those seats filled and eager customers happy with a dynamic waiting list feature that works both online and through the box office. With Ticketsolve, you can reallocate returned tickets to the next person in line with ease. Everyone’s happy!

The “Your Reports” section of Ticketsolve is all about giving you a strategic picture of every aspect of your box office and ticketing operations. We help you to leverage your data with our intuitive report builder, letting you turn the stats you need into bespoke, in-depth, real-time reports. Get an overview of revenues, allocations and finance, or dig deeper for customer insights, trends, ROI and purchasing behaviours – all the analytics you need to inform your strategy and keep on top of performance.